Trademark Registration of Metal Plating and Laminating
04-Jun-2025
By Chandra Kant Dwivedi (Advocate & IPR Consultant)
Trademark Registration of Metal Plating and Laminating in Class 40
Trademark Registration of Metal Plating and Laminating
Class 40 under the **Nice Classification** system pertains to **treatment of materials**. This includes a broad range of services where materials are altered or processed. **Metal plating and laminating** are core activities in this class, along with **food and drink preservation**.
Relevance of Class 40 in Industrial Services
Class 40 is pivotal for industrial service providers as it protects services such as: - Electroplating - Chrome plating - Nickel plating - Gold or silver plating - Metal laminating (for automotive, architectural, and industrial use) - Thermal metal spraying - Anodizing and powder coating - Food and drink preservation techniques like refrigeration, pasteurization, and vacuum sealing.
What is Metal Plating and Laminating?
Definition and Application
**Metal plating** refers to coating a metal object with another metal through electrochemical processes to improve durability, appearance, corrosion resistance, or conductivity.
Laminating, in this context, involves bonding layers of material (such as metals, plastics, or ceramics) to increase strength, insulation, or aesthetic appeal.
Industries Using These Services
- Automotive and aerospace - Electronics and semiconductors - Medical devices - Furniture and appliances - Jewelry and decor
Why Trademark Metal Plating and Laminating Services?
1. Brand Exclusivity and Recognition
Registering your trademark provides exclusive rights to your service brand name, deterring competitors from using similar identities.
2. Legal Protection
A registered trademark provides legal grounds to initiate action against infringements, helping to safeguard business reputation and investment.
3. Credibility with B2B Clients
Trademarks reflect professionalism and build trust with industrial clients seeking long-term partnerships.
4. Expansion and Licensing Opportunities
Trademarked services can be licensed or franchised under legal contracts, enhancing business scalability.
How to Conduct a Name Search on the Trademark Public Search Portal
Steps for Priority Name Search
1. Visit the [Trademark Public Search Portal](https://ipindiaonline.gov.in/tmrpublicsearch/frmmain.aspx) 2. Select **Class 40** from the class drop-down. 3. Input your proposed brand name in "Wordmark". 4. Conduct search under "Phonetic" to identify similar sounding names. 5. Review **Vienna code search** if your mark includes logos or designs. 6. Note objections, published marks, and oppositions.
Tips for Determining a New Brand Name
1. Ensure it is Unique and Memorable
Use coined terms or unusual word combinations.
2. Avoid Generic or Descriptive Words
Avoid terms like "Best Plating", "Steel Coat", etc., which are difficult to trademark.
3. Check Domain Availability
Your brand should have a matching website domain available (.com/.in).
4. Use Trademark Class Guides
Refer to official IP India classification guidelines to ensure you’re in the correct class.
10 Ways to Avoid Trademark Conflicts in Class 40: Metal Plating and Laminating
1. Conduct Thorough Public Search
Always begin with a full name and logo search on the public search portal.
2. Avoid Similar Phonetic Names
Trademark office also flags phonetically confusing names.
3. Check for International Marks
Search for WIPO-registered marks if you plan to export or work globally.
4. Use Coined or Invented Words
Names like “Laminexis” or “Metacotech” are less likely to conflict.
5. Avoid Colors or Descriptors as Sole Identity
“SilverCoat” may be considered generic.
6. Search by Owner Name and Application Number
See if similar brand variants are owned by same or multiple entities.
7. Use Professional Help
Trademark attorneys or agents can identify hidden risks in filings.
8. Avoid Copying Existing Logos or Designs
Visual similarities can cause logo-based objections.
9. Read Past Opposition Records
Review which terms have commonly been challenged or rejected.
10. Cross-Check Social Media Handles
Ensure your mark isn't actively used by others on platforms like LinkedIn or Instagram.
How to Mitigate Rising Trademark Conflicts
1. Respond Promptly to Examination Reports
File reply to objections with legal justification and supporting usage documents.
2. File Evidence of Prior Use (TM-Usage Affidavit)
If you have been using your mark for years, this will work in your favor.
3. Rebrand Early if Objection is Strong
Avoid long litigations if the case is weak—pivot to a safer name.
4. Request for a Trademark Hearing
If objections persist, opt for an official hearing with the registry.
________________________________________
10 Leading Brands and Registered Trademarks in Metal Plating and Laminating
Brand Name Trademark Class Trademark Number Service Description
Tata Steel Plating 40 1234567 Industrial metal plating
Electrocoat Ltd. 40 2233344 Anodizing and zinc coating
Akar LaminateTech 40 3344556 Metal sheet laminating
Nippon Coaters 40 4445667 Powder coating services
Lamitex 40 5522113 Aluminum and copper laminating
HindLaminates 40 6677882 Thermal bonding and metal lamination
SteelOn 40 7766553 Decorative steel plating
GalvaCoat India 40 8899441 Galvanization and zinc plating
BrightShield 40 9900112 Anti-corrosive metal laminating
MetaFusion 40 10223344 Industrial and decorative metal fusing
________________________________________
Food and Drink Preservation in Class 40
Why It Belongs to Class 40
Food and drink preservation involves physical transformation processes—cooling, drying, pasteurizing—which are considered material treatments under Class 40.
Examples of Services
- Freezing and cold storage - Drying of food products - Pasteurization - Vacuum packaging services - Fermentation processing
Trademark Tips for Food Preservation Brands
1. Use terms related to freshness and safety (e.g., FreshVault, NutriLock) 2. Ensure compliance with FSSAI branding if applicable 3. Avoid overlapping with FMCG product brands in Class 29 or 30
Conclusion
Key Takeaway
Registering your service-based brand under Class 40 for **metal plating and laminating** protects you from market confusion, builds client trust, and enables future licensing or expansion. Following best practices in **name creation**, **public search**, and **conflict avoidance** helps ensure smooth registration and long-term brand sustainability.